Hotel Branding

When we have created the brand concept for the Hôtel 123 Sebastopol with leading figures from the cinema industry (Ennio Morricone, Jean-Paul Belmondo, Claude Lelouch, Danièle Thompson, Agnès Jaoui, Jean-Paul Bacri), we have inclined the interior design of the hotel towards a new field for the Astotel Group. Besides the fact that the hotel has reached and stayed at the 1st rank on Trip Advisor for months (Hotels in Paris, 75% of the time), it has given a new brand image to the Astotel Group, which now partners with several cinema events. We now iterate this process with major legends from the Pop Rock scene (October 2014). More TBA on this project.